Dr. Joan Ifland teaches doctors and other health practitioners how to use food addiction recovery to put diet related diseases into remission. She is the author of the textbook “procesed food addiction”. Dr. Ifland has been creating breakthroughs in recovery from food addictions for 25 years now. She is the founder of “ARC” which stands for “Addiction Reset Community”. She hosts the Facebook group, ‘Food Addiction Education. Dr. Ifland earned her PhD in addictive nutrition at Union Institute and University (2010); her MBA at Stanford Business School (1978) and her BA in Economics and Political Science at Oberlin College (1974). She currently resides in Seattle.
RESOURCES
- Buy the text book “Processed Food Addiction” on Amazon
- Take the Food Addiction Self-Quiz Are You Experiencing Food Addiction?
- Visit Dr. Joan Ifland’s website processedfoodaddiction.com
- Visit Dr. Joan Ifland on Twitter
- Visit Food Addiction Reset on LinkedIn
- Visit Food Addiction Reset on Instagram
- See Dr. Joan Ifland’s videos on YouTube
- Follow the “Addiction Reset Community on FaceBook
- Visit https://haleynutrition.com
- Watch this episode on YouTube
- Listen to this episode on iTunes
TIMESTAMPS
00:00 Intro Snip
00:15 The Dr. Haley Show Intro
00:46 Introduce Dr. Joan Ifland
02:19 How profitable it is to make us sick
03:14 Dr. Joan Ifland’s education in economics and political science and how it is used for health and wellness
03:48 Unregulated capitolism explained
04:20 “This is not your fault!”
07:00 How stressful programming was used to sell products
09:05 Dr. Haley’s tv programming commercials research
12:34 Dr. Joan Ifland explains “mirror neurons”.
13:52 73% of Americas diet is from processed foods
14:44 Dr. Haley’s Diet confession
16:30 The “ARC” recovery for getting off processed foods
18:33 “If you still have it… it will start to work again”.
19:12 Midroll Commercial
20:30 …it cripples cell function
21:10 role models are essential part of changing behavior
24:10 what the advertisers don’t want you to know
24:47 What is a processed food?
31:52 Why you need to eat fat
33:21 Dr. Haley’s other confession about his diet
48:15 The Addiction Business Model and the 5 “A’s”
TRANSCRIPT
People just don’t know. that processed foods cripple cell function, and so anything is going to get better. And that’s really the fun of it.
You are listening to the Dr. Haley Show, the podcast dedicated to helping you optimize your health. Each episode there will be an interview or a message to help you discover better health. We will be featuring health radicals on the show to bring new ideas to the table, as well as doubling down on key fundamentals to support you living your best life. Your host is no other than the founder of Haley Nutrition Dr. Michael Haley.
I’m Dr. Michael Haley, and today’s guest is Dr. Joan Ifland Dr. Ifland teaches Dr.s and other health care practitioners how to use food addiction recovery to put diet related diseases into remission. She’s the author of the textbook Processed Food Addiction. Dr. Ifland has been creating breakthroughs in recovery from food addictions for 25 years now. She’s the founder of Arc, which stands for Addiction Reset Community. She hosts the Facebook group Food Addiction Education. Dr. Ifland earned her PhD in addictive nutrition at Union Institute and University in 2010. Her MBA at Stanford Business School in 1978, and her BA in economics and Political Science at Oberlin College in 1974. She currently resides in Seattle. This is a good one. Enjoy the show.
Joan Ifland, thank you for being on the Dr. Haley Show podcast. I’ve seen enough of your content to know what you’re about, and we certainly have a lot of similar thoughts and probably similar inspirations. We’re both on this natural, real food kick to not only help us recover from conditions, because you and I are probably pretty symptom free, but to live our best potentials.
This is it. Dr. Haley, I’m so honored to be here. And I love your message. We are. We live. I have an undergraduate degree in economics and political science and an MBA from Stanford. So I’m really keenly aware of how profitable it is to make us sick in our heads, in our hearts, in our souls, in our bodies. and then try to sell those cures for it. So when I get to be with somebody who gets this and is offering the life that we’re really entitled to have, we’re entitled to be free from pain and anxiety and be consistently happy. And I know a lot of people like, oh, that is so Pollyanna. So I’m really happy to meet a kindred soul.
You know, it’s funny. I was thinking about your education in the 70’s, being in business and political science and wondering, well, how did that lead you into nutrition and health? But now I’m thinking about it from a different perspective. And that being what you just said, you can see the economic reasons for how we got here in the first place. Can you explain that a little personally?
Totally. And I, you wouldn’t think that that background would be great for what I do, but it’s perfect because you and I are here and all your listeners are here because we live in unregulated capitalism, which means that businesses, corporations are allowed to go and hire neurologists to rearrange how our brain works to give us particularly these intense cravings and cravings that overwhelm our rational thought. So right off the bat, before I tell the tobacco food story, I want to introduce a theme for our interview, which is this is not your fault. This is not your fault. It’s really deeply embedded because they attacked us as children with things like Kool-Aid. Sugar’s more addictive than cocaine. They’re ruthless. They’re vicious. They’re highly skilled. They do hire neurologists. They own their own brain imaging equipment. And they do I’m talking about the tobacco food industries. They do put people in those, brain imaging machines to make the cravings as intense as possible. And an intense craving is pulling the blood supply away from the frontal lobe, where you would have rational thought. No, I don’t want to eat that. So when that part of the brain has crashed because they pulled the plug on it, it’s just like if you’re if your computer runs out of battery or your phone runs out of battery, it can’t help you. Your frontal lobe can’t help you if you’re in this intense craving state. And that’s exactly what these corporations are doing. They are formulating products, formulate their messaging, their advertising, even availability. You know, they’re taking out the cigarette machines and they’re putting in snack and soda machines. All of these things provoke cravings. They are. They’re hiding addictive substances like they hid extra nicotine and pyroxene and cigarettes. They came straight over the processed foods, and they hid vast quantities of high fructose corn syrup, salt and, fats in in things that shouldn’t have them in it. So, this really started.
I want to talk about a couple of those things because, you know, I was wondering, did they pull the plug on our brains in the programing that we saw on TV and we see on the YouTube ads, or was it the chemicals? But you’re saying both of them.
Oh yes. Oh yes. And stress. So when I think about children’s programing, I grew up in the 50’s, so I’m thinking about like the Three Stooges, Roadrunner, even like Lassie, Lassie was always getting in trouble. Somebody was always getting in trouble.
You just said something, Roadrunner. I used to love watching Roadrunner. And now that you’re saying that, it is reminding me of the cereal commercials.
So this is this is Procter and Gamble actually, engineered this. They pioneered this. You know, Procter and Gamble for decades was known as for its marketing. I should reveal that my father worked for Procter and Gamble for 35 years. He was a biochemist and product development on the soap side of the house, fortunately not the processed food side, but, they figured out that the best way to use television was to have stressful programing, which would make people yearn for getting it right. You know, fixing it, fixing it. They got to fix it and then run commercials for products that would fix it. So that’s why that’s where soap operas come from. When television started, Procter Gamble was the biggest employer of actors, scriptwriters, cameramen. They had their own studios and they thought, what’s the most stressful programing out there? Oh, operas, tragedies. And they built these scripts, these tragic scripts, and they hired the actors and they filmed it like, okay, well, we can put for, you know, three minutes of commercials out of every minutes of programing. But, but what are we going to put in the programing. Oh, let’s put something really stressful in. And then people will be off balance like, oh yes, Mr. Clean will solve problems. That hasn’t changed. And when they went to advertise processed foods to children, they took that model.
Okay.
And all of those programs are incredibly violent. If you watch them from the an adult perspective, they’re in there. Scary. And they’re that people are getting hurt. You know, Roadrunner got run over all the time and so now the children are anxious. Oh, I’m in pain. I’m distressed. Mom, could we have some Kool-Aid?
You’re adding a new perspective to a little, I don’t know if you want to call it research. I’m going to call it research that I had done in the, I guess, late 80’s, early 90’s. And at the time, they said that the average American was watching 20 hours of TV per week.
Oh my gosh.
Now, you mentioned commercials every 15 minutes, but it was actually and you know, this, it was actually more often than that, probably every ten minutes. And each series of commercials had about five commercials in it. And in that group of commercials, there was usually one drug commercial, one food commercial.
And then cleaning products and cars and insurance and medications, all these things that people well.
But in doing easy math, let’s keep it easy and say that instead of watching 20 hours a week, we were pretty good and we only watched ten hours per week. Now each hour had five series of commercials. Which one of those was a drug commercial? We’ll use the drug commercial or food commercial? It doesn’t matter if it’s.
A cigarette commercial.
I don’t I actually don’t remember that. I don’t remember the cigarette commercials.
Winston Taste Good like a cigarette should.
There were a lot of beer commercials.
You’re quite a bit younger than I am. You. Maybe they were off the air by the time you were watching TV. Beer commercials. Soda commercials? Yeah.
So let’s say one fast food commercial or cereal commercial every, series of commercials. But there were five in an hour, so you weren’t being exposed to five every hour. And if you were a good person, only watching half the TV that others watched, you would get 50 of those drug commercials or food commercials per week. Now, if you took a two week vacation and only did 50 weeks out of the year, that would be 2,500 little brain washings. And if you watched the decade, we’re up to 25,000, but now we’re up to four decades. So that’s over 100,000 little brainwashing segments for drugs or for
my gosh. Dr. Haley, you’re right on a key topic. There’s research at Stanford showing there’s. So they put two groups of toddlers, one groups for one hour program, no commercials, the other group five commercials. Then they put the toddlers in a room with a whole bunch of products. The toddlers that had seen five. You’re right on the money. You’re talking about hundreds, thousands. These toddlers had seen five, and they all went through the product that they had seen.
But I didn’t think of how strategic they were in using the emotions and trauma. I didn’t really I thought it was just a numbers thing, but no, it’s far greater.
It’s an incredible manipulation and in a so for example,
Can I give you an example?
Yes.
Okay. Because this commercial hasn’t aired in a lot of years, but how would you finish this jingle? Plop, plop fizz fizz?
Oh, what a relief it is. Alka-Seltzer.
How do you spell relief?
Yes.
R O L A I D S And we know these things because they are imprinted on our brains.
Well, this is so when somebody watches a screen, it activates a set of neurons in the brain. When somebody watches anybody. But this is transmitted over screens. We’re using it to make people healthy. There are there’s a special network of brain cells in the brain called mirror neurons. They watch this is they only do one thing. They watch what other people are doing, and then they reach over and they encode that behavior on the surrounding brain cells. So when you see a Dr. smoking, you’ll encode, oh, Dr. smoke. Okay. We will smoke two. And that is, that is used viciously against, viewers of anything. So even, you know, I don’t know if you’ve noticed this, but over the years of regular programing has become much, much more, frightening, scary, terrifying, traumatizing. And what people don’t know is that your brain is encoding it as if it happened in front of you. Be afraid, be afraid. Run away. Run away. Hide. Be depressed. Oh my gosh, it’s relentless. It creates anxiety. And then you combine it with the substances. Now Americans and the last set of numbers were maybe from 2020, 2018, Americans were eating 73% of their food in processed foods, which elevates adrenaline, destabilizes blood glucose, shuts down the, pleasure pathways in the brain. So you’re having these chemical alterations that make people depressed, anxious, and cripples cell function. Every cell in the body is crippled from processed foods. And then, on top of that, now you’re getting this incredibly terrifying messaging. It’s no reason why depression and anxiety and even you even see the suicide numbers creeping up that it’s not it’s explainable.
Yeah. Joan, I have a confession because you’re further along in this than I am. And in the late 90,s, you were already into this movement, influencing people, writing, creating content and support groups. I was early in this change in my life. I thought I could eat anything I wanted, and as long as I exercised, I would turn it into a superhuman.
Yeah.
And my confession is, at that time, when I got out of school, out of chiropractic college, I was still drinking Diet Cokes.
now,
I decided it wasn’t good for me. I had learned enough about the sweetener that was being used and how that aspartame can affect my brain, so I just thought it’d be a good thing before I started having problems. And then one day I decided I really wanted to have a diet soda. Now, what I didn’t realize is that my symptom had gone away and I had this soda and my symptom came back.
I thought, oh my goodness, is it possible that I had tinnitus? Yes, for years because I was drinking diet soda, so I did have it. A few days later it went away. And then, because I’m kind of a scientist guy, I decided, well, let’s see if this is true. And I popped my soda open, drank it, and sure enough, I had that tinnitus.
It’s a swelling. So, soda is processed, foods are inflammatory, and certainly they can inflame the little tiny bones in in the ear.
You know, I will say we’ve had a online recovery community, the arc, for six and a half years now. I thought, okay, this is the right level of support to get people off the processed foods. And, then within a year or so I said, it’s not just processed foods, it’s also stress because stress is inflammatory and stress actually will activate the cravings.
It’s like the brain, this lovely brain we have. Oh, if you’re stressed out, well, I’m going to encourage you to go get something to numb. You know, it’s just it’s just terrible dance. The cravings will also create stress because if you’re too euphoric and you’re out of it, your brain will try to bring you back down to earth. So there’s this tight really, versus dance between the stress pathways and the craving pathways. So, and within a couple of years, I realized the kindness is just as important as the food plan. It’s just as important to be around very, very kind. But expert, you know, it’s not kind to show somebody, oh, sure, you can eat that. That’s not kind. Let’s kind is. I’m going to offer you some skills so that you can avoid the cravings for that. So I will tell you. And then recently in the last couple of years we’ve started introducing modalities breathwork, visualization, tapping sound healing. All these things work great. They were great. But years ago, John D Rockefeller went around to the legislature, said, you know, the only thing that works is pharmaceuticals. So you shouldn’t license anybody Dr.s, nurses? Dietitians? Yes. But everything else is quackery. He had to do that because all this other stuff works great if people had continued to use it. And you’re a chiropractor, you know what I’m talking about. There wouldn’t have been demand for this massive pharmaceutical industry that we have today. But here’s I’m trying to get to the bottom line. I see if you if you still have it like it hasn’t been surgically removed or you’re born without it or you lost in an accident, if you still have it, it’ll start to work again. we’ve seen lots of incurable, chronic conditions. Oh, you have to take medications for this. Oh, you’re going to have this for the rest of your life. Get used to it. We’ve seen all that stuff go into remission.
That is interesting because as you were saying it, I’m wondering what the it is. It doesn’t matter. It’s whatever it is if you still have it.
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Processed foods and stress and then lack, lack, there’s a third piece here. There’s lack of access, lack of knowledge and use in a group. So that’s normal. And your brain will let you use it of, healing these healing modalities that it all cripples cell function. So whether it’s cells in your brain or your skin or your heart or your gut or your liver or your lungs, or your reproductive system or your joints, it’s all going to get better.
It’s that’s amazing. And it’s true. I like the group concept because there are so many benefits that come with having like minded people and leaders and people that have done it. And can.
We need role models Role models are an essential part of changing behavior, because you remember how mirror neurons work, their imprinting, their encoding, what they see people. Well, if you’re only around people, average American eating 73% of your food and processed foods, then then that’s the mirror neurons are going to imprint, and that’s what you’ll be doing. 93% of Americans have a metabolic related diagnosis and their own medications. So if you’re only around that kind of person, you’re like, you’re imprinting, oh, we should be on a medication. Oh, we should be sick. That’s how mirror neurons work.
I like how you mentioned modalities too and talked about, you know, breath work. I didn’t realize that taking a breath nice big long breath can take you out of that reptilian brain and activate the higher brains which put you back in power.
So simple. It’s very easy to learn. It’s free. These videos are on YouTube. But you’re right about doing it in a group. If your brain doesn’t see anybody else doing it, then it’s not going to imprint that you should be doing it. The power of mirror neurons, their neurons, are more powerful than any other part of the brain, with one exception. If you’re in fear of famine, then your best. So why? Why do I have mirror neurons? It’s because we’re fairly small mammals on the whole range, and we would not as an individual. We wouldn’t be able to fight off predators. Whether you’re an evolutionist or a creationist, it’s very interesting. But this business of you must be in a tribe is prominent in both of those fields of thought. if the saber toothed tiger jumped out and you were in a group, you would live. If it jumped out and you were alone, you would die. So people are very, very, very conscious of where is my group, how close are they? Where are they? What are they doing? I should be doing that too. It’s a survival mechanism. And in, in creationist, frameworks, what is the first thing that you know about somebody? You know, what’s tribe? They come from? Because then you’ll know their customs and you’ll know what they eat, and you’ll know how they dress, and you’ll know what they believe. So this is it’s very interesting. But these this, you know, I belong to a tribe, and I do what the tribe is doing. And now we have the science. We know, we know why people will just almost, you know, no matter what, that they will fit in with a group and be accepted by that group and therefore be protected by that group. But we know what the mechanism is and we see it. The advertisers don’t want you to know this. The advertisers want you to think that what you’re seeing on this screen, that Dr. smoking, that Dr., advocating a medicine, that cool guy driving that car. The advertisers want you to think that that’s your tribe. Oh, he’s driving that car. Oh, well, I should be driving their car to.
Wow. Let’s get a couple definitions out of the way here. This is where it might get a little awkward. What is a processed food?
Okay, so it is the processing and processed food addiction. Processed food cravings is the right term to use. It’s not ultra processed foods which don’t include sugar and flour and dairy that you use at home. And it’s not food addiction because that includes healthy substances, healthy things. So how do you know that a plant, it’s typically a plant that’s been converted from a food into a drug. Plants have natural endorphins in them. It’s, you know, Mother Nature’s beautiful, I shouldn’t say oh, you just you have to chew this up and swallow it so you don’t die. No. You know, you get these endorphin releases and, and it’s lovely. And it encourages people to eat, and it makes this kind of chore, into something very pleasant. So that’s great. All of that is perfect. And we all want that. And that’s healthy and it’s survival and it’s thriving and great. We’d like enjoying. We liked it. We get a little dopamine or serotonin or opioid or cannabinoid release. When you concentrate those endorphins by processing them then the joy and pleasure all will go away. You get a high, you get enough, Casomorphin, which is the morphine and dairy or you get enough Gluteomorphin, which is the, the morphine in gluten, or you get enough sweetener, but, you know, they take the fiber out so that it’s absorbed more quickly. So that when you’re eating something like, oh, you know, like a sugar, like sugar is just crystallized alcohol. I mean, come on, you have you have enough endorphin that you get a high, that you stimulate those craving pathways enough that your brain floods with craving neurotransmitters, and then you get a crash because they’re exhausted. And then you have intense cravings. The crash is quite painful. Your world can go really dark because those plays your path or the addiction pathways are the pleasure pathways. They are the part of the brain that we have to feel pleasure. So if they’re all exhausted and you feel terrible, you’re just like down in the dumps and you’re hurting and you’re inflamed and you want to turn right around and, and get out of it. So you use and that’s the addiction cycle. That’s so is the process. It’s the concentrating. You could almost call them, concentrated foods.
Okay. What are some foods that you would consume that have been maybe processed in a sense for instance, I had oatmeal today. and those oats were rolled. Rolled. Technically that’s processed.
It is. Yes, it is absolutely. and like instant oats are even more rolled. And so they’re more processed.
They rolled and chopped.
They break down and get into your system very quickly. Some people would get a high in a crash from that. Seems like more sensitive people. And some people would be great, especially if you ate the oats with a protein and some fat. The protein and fat will slow down the absorption, and you can really enjoy that. If you can’t, you could try making what are called oat groats. So that is the kernel before it’s been flattened, you know, before it’s been put between those rollers, which is why it’s called rolled oats.
Definitely my preference because when you, you know, if you boil them and you eat them, they almost pop in your mouth. The oat groats
Yeah, that’s a lot of work to chew. Oat groats.
Yes, yes. Unless they’re cooked. And then it’s kind of nice. It’s pleasant.
Yeah. Yeah. I like oat groats, but I have to look for the gluten free ones. Yeah. So salt activates the, opioid pathways the Salt act has can, you know, excessive salt. We all need to eat salt as part of our electrolyte. health. But if you eat excessive salt, like the amount of salt that they put in Lunchables to addict children, to salt, then you actually get, a release. The same pathways, the opioid pathways that opium activates. Dairy has four kinds of natural. Casomorphins and dairy is designed to put a baby pound baby calf to sleep. That’s how strong the narcotics in natural dairy right out of the cow, organic, you name it, raw, blah, blah, blah. It’s got enough. Casomorphin in it to put a 100 pound animal to sleep. So it’s numbing. It’s numbing for humans. It’s not. It’s not for humans. it’ll keep us alive, but it will also keep us numb.
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What kind of food does Dr. Joan Ifland eat?
So I will tell you this morning, I had for breakfast. I had a, peach. Peaches are in season, and I had a meat. I have access to nitrate free. I’m going to tell you what it was. It was salami, but I have access to nitrate free salami, and that’s a balanced protein fat. Now, as somebody told me recently, that they’re the manufacturers are on to this. And so they’re packing so much more fat into the salamis that, now they’re addictive because fat will activate the same pathway. Excessive fat. We need to eat fat and our brains are encased in fat. Are nervous system are in. Because every cell in the body, the membrane is made from little microscopic droplets of fat. You’ve got to eat fat. I know some people are out there screaming the plant based people are screaming when I say that, but excessive fat will activate the same pathway as marijuana. So you have this combination of, addiction, you see like the fast food companies. And caffeine also activates dopamine. So you’ve got it whether it’s a hamburger or a taco or a pizza, they’ve hit all seven of the biggest, addictive processed foods. And that’s why it’s very interesting. But all of those chains are very successful. The next most successful chain is a chain that doesn’t use cheese. Let’s say it’s Asian food. And, they don’t typically use corn or wheat. They use rice as their flour. And so it’s not as addictive. And it’s not a successful.
Not as successful.
Yeah.
Key word successful. Yeah. I thought it was interesting when you mentioned meat because that was my other confession. And that was I had learned that even as a physician, I graduated school and I here I am out of school to influence people on how they should live and eat. And I’m still eating processed lunch meats. And what I realized with them when I stopped eating them, my violent dreams stopped. The chemicals in whatever it was, in the meats, preservatives, whatever they were something doing something to my brain. To where when I sleep at night. It was very, very violent.
People have no idea that dreams, feelings, emotions are being, just viciously induced by processed foods. And, you know, it’s very likely that, Yeah, I look across, I look carefully at the labels, but that there are there are also sweeteners. There’s MSG and MSG is not on the label anymore. It’s now called natural flavorings. there are a lot of chemicals. And these are addiction scientists. These are addiction. These are drug dealers. And so what are they working on all the time is to get the maximum amount of drugs into what you’re consuming so that you stay craving for them. Yeah, I just I haven’t looked at it yet, but somebody turned me on to, there’s a lot of new, or some new research. I haven’t looked at the, on the addictive properties of MSG. We know artificial sweeteners are highly addictive, and they just regulate, glucose. So, yeah, you know, I love what Marion Nestle, she was the chairman of the nutrition department at New York University for years. She said it’s it has a label. It’s a warning label. You know, if it’s got a list of ingredients, it’s just if it’s in a package, don’t buy it.
Yeah.
It’s not nutrition facts. It’s a warning label.
Yeah. Carrots don’t have nutrition facts on them. Celery does not it’s just like if, it’s if it doesn’t have a label that’s, you know, try it. That’s right. Because a lot of clean foods at this point don’t work for some people like the nightshade group just doesn’t work for me. I don’t like the way I feel after I’ve had, a nightshade. So it’s fun. We teach, actually, a method where people can customize their own plan, but it does include sleep quality. People have no idea that what they’re eating is affecting their sleep quality.
And I think that is key because you can’t have a one size fits all one diet for everybody. I happen to do very well on fats and protein and carbohydrates not so good. I’ll have the ups and downs and I like staying nice and even.
I’ve seen it go both ways. I’ve seen people get off a plant based diet and on to, meat fad diet and suddenly, like, overnight, have control of their food. And I’ve seen it go the other way. People who’ve been on a carnivore or keto type diet go on to plant based. And suddenly, just like overnight, have control of their food. So it depends because there’s so many different substances in this range of addictive foods. If you’re addicted to, fat, which you can be if you get on a keto diet, if you get on any kind of a diet, that food plan that takes the refined carbohydrates out that you don’t treat the addiction. In other words, you don’t get thought control, awareness of healing, emotional processing. If you don’t get all of those skills and you just stop using sugar and flour, you could easily transfer the addiction to fat. And I have heard people, you know, over the weeks, they’re so excited. They’re not obsessively thinking about sugar and flour anymore. They think they’ve got it fixed. And then gradually they’re noticing that they used to have one pepperoni stick and now they’re having two. Or they used to have one bag of pork rinds, and now they’re having two. And now they’re starting to crave the fat. Well, you didn’t fix the addiction. You transferred it. And then the sad thing about that is the sugar cravings don’t actually go away. They incubate six months later, you think, oh, I’ll just have a bite of this wedding cake. And they’re back. And that little match, it’s like dropping a match on a can of gasoline. Now your sugar cravings are back. But now, in addition to the sugar cravings, you have the fat cravings. And that’s lethal.
Well how did you get so smart in these areas. Did you have certain books that influenced you.
And I did, I did a Ph.D. and a school of Foreign Fields, I did a PhD in addictive nutrition. Union Institute. They’re not offering it. They’re not offering the new. It was a school for new fields. And they’re now they’re only doing traditional subjects. So you can’t do it there anymore. so I learned a lot in those two years. I had a fabulous committee, and then I wrote papers for other people for a couple of years, and then CRC press came along and they asked me to write the textbook for the field.
To, there it is.
Well, three years opened up in my life. My dad died, and he left me enough money to live on. And my stepmom, my 90 year old stepmom, needed advocating. So I moved back to Cincinnati. I found this darling little apartment, and I sat there for three years for full time reading research, reading, research. My dad was a researcher. He was a meticulous researcher. his company did not lose a negligence suit for 35 years because you have to. He was so meticulous. He was so conscientious. I’m that kind of a researcher. I have over 8,000 studies in my database that describe various aspects of what happened. But that MBA years ago, that is a hugely valuable piece of this. I grew up in a corporate household. I worked in a corporation for five years after I got out of business school, before I became too sick to go back to work, I worked for state government. I worked for the Wisconsin Legislature as a fiscal analyst. My first job out of school, my, in that undergraduate degree in political science, you will not see me making one little tiny effort to change the government. That’s not where I’m going. Where I’m going is to work places. I know I have a model. We have a patent pending on this model. It’s messaging menu modalities. And I am looking for workplaces where I can create an environment that, instead of having the food industry manipulate your employees, the truth is being, presented to your employees. And the people don’t know that processed foods are it’s now it’s documented, 32 diseases, recent research, ultra processed foods. And, but I have, an author named, Nancy Appleton who wrote, like, The Sugar Habit decades ago. She maintains a website where, she’s got a study for a disease and a study for a disease, relating sugar to a disease. I think she’s got 144 of them. People just don’t know. the processed foods cripple cell function, and so anything is going to get better. And that’s really the fun of it. That’s why this is so fun. It’s because all those things, things that you didn’t know were fixable. Oh, that’s just the way I am. I’m a little depressed. No. Oh, no. We’re all just. We all just have a little bit of this irritation. We’re an irritable family. No, no, it’s not genetic. You’re eating. You’re consuming substances that increase your adrenaline and wear out your pleasure pathways. It’s really that’s the fun part of it is when people like, oh, that’s not me. Oh, that’s not my fault. Oh, that’s not genetic. That’s in the food. Well, how do I get off it then? Even if you know, the cravings can still just drag you back into the pit. It’s fun. Do you think this is fun, Dr. Haley?
Oh, I love it, I love it. I also love when I hear you talk about things getting better. Because we have become so programed to think that health comes in a bottle, in a pill bottle. We don’t even need a diagnosis for this to work. We don’t even have to know that there is something wrong or becoming wrong, because when we consume not only healthy food, but healthy mental input, good rest, healthy exercise, when we consume these things in our life, we have this knowledge in us that somehow knew what to do with everything we ate, to turn it into more of who we are. We started out as these little infants, and somehow it took this food input and arranged it into more human tissue, full size humans. Now, how did it do that? How did it know how to do that? I don’t know how to do that. Somehow the life in me knows how to do that. Yeah. And as we put in good materials, good workmanship materials that the body can use, it knows what to do with it.
It does
It knows how to heal the worst diseases. Cancer can be cured. There is a cure for cancer. It’s life fixing things faster than they’re getting damaged. That’s the cure.
It’s a very smart way to put that.
The processed food that I am in, the business that I’m in is actually aloe vera. It is minimally processed. We hand fillet the aloe vera leaves, run them through a grinder, put them into containers that go into the freezer, and then we ship it frozen to the customer.
And then have this customer use it.
They melt it, pour it into a glass and drink it.
okay.
Drink. So it’s as if they took their own fruit or vegetable and put it in the blender and then consumed it that way, instead of chewing it and eating it. But it has gone through a period of being frozen.
I would say that kind of a product I would put over in the category of herbs and supplements and that’s huge. And for the, berfore the pharmaceutical industry came along, every village had a person who was schooled, knowledgeable about herbs and supplements. That is definitely a big piece of health. I don’t want anybody to think that I am, saying don’t use pharmaceuticals. but try all these other things and make sure that you really need them, and then find a practitioner like Dr. Haley. Who knows? about the role of food. You can’t believe how many Dr.s will tell you with conviction, because it’s the way they’ve been trained that food doesn’t have anything to do with it. It’s just still, to me, shocking.
Today.
The purpose of medicine is to buy time so that we can make the changes we need to make, or the life in us can do what it needs to do to heal the damage. We should not be reliant on medications they have their benefits, but it’s to buy time. And while you’re using them, your goal should always be to get off them. Now there’s some cases that won’t happen. There’s some things that you know forever. You’re body’s not making insulin or whatever the case is, and you might need that particular medication, but you can at least stop getting on others.
And you can, you know, even like for type one diabetes, if you’re on a clean food plan, the clean food plan will, stabilize your glucose. You still need the external insulin to get it to be absorbed by the cells. But you you’re not having that the highest in the crashes, that it’s the highs that create the damage, you know. So even if you’re type one and type two, you can put into remission. Right. But type one you can you can, avoid the damage, that occurs when your glucose, your blood glucose is too high, is too thick. It’s breaking capillaries. You can avoid that. It’s not a it’s not a sentence. It’s not a given.
Where do you think the best first stop for someone is? Would it be in the arc? Would it be get your book.
I would say go to Food Addiction Reset and take the self quiz There are the 11 diagnostic criteria for alcoholism as adapted to processed foods. And you will see what has been done to you. So we didn’t get to talk about the tobacco story, but in the mid 1980’s, R.J. Reynolds, Philip Morris bought Kraft, Nabisco, General Foods in three years. And it was because, in my opinion, it was because of the invention of high fructose corn sirup and a cheap sweetener. And that completed the addiction business model. The addiction business model is the five A’s it’s you have, addictive substances in the product, hidden like nicotine and cigarettes. High-fructose corn syrup and processed foods. You, it has to be cheap, so it has to be affordable. It’s to be addictive, affordable, available. You know, they’ve taken out the cigarette vending machines and putting in the snack and soda machines, convenience stores, big box grocery stores, fast food has to be available. It has to be, you have to hit the youngest possible user. So Joe Camel cartoon campaign, out going after ten year old boys Kool-Aid going after toddlers. They took the Marlboro Country Store, which is an addiction building business process. And if this is in their internal documents which are on file, they adapted that to the wacky warehouse for Kool-Aid dishes. And then, you have to have deceptive advertising. You have to make cigarettes sexy, when in fact they’re disgusting. And you have to make processed foods convenient, when in fact they just destroy your energy and your attitude. They take your well-being and you can’t. And then you’re just stuck there in front of the computer or the TV because you’re too tired to do anything else. People don’t know processed foods create incredible fatigue and brain fog and depression and painful joints they are paralyzing. Yeah. So that’s I just want to make sure. And that’s why it’s not your fault. It wasn’t anybody’s fault that two thirds of Americans smoked. They were subjected to this addiction business model. It’s not your fault that 44% of Americans are now obese or super obese. It’s not your fault that another 44% of Americans are overweight. It’s not your fault if you’re one of the 93% of Americans over the age of who have high triglycerides, high blood glucose, high blood pressure, or excessive fat tissue in your body, that’s not your fault. Nobody’s telling you no. You know, you might know that processed foods are not healthy, but nobody is giving you all of the support it takes a lot of support. All four of the craving pathways are now super sensitive to triggering cravings. It started really at conception you’re constantly pounded by triggering and food stimulation, so you need all you need is a higher level of support, and you need a Dr. like Dr. Haley.
Thank you. It’s not your fault. But if you now, with the knowledge you have now that you know, if you continue in the ways it might be your fault. Now that you know.
If you continue in this way, it might take a while for you to really get your head wrapped around, you need a program like the arc. The arc is very specifically meticulously detailed, designed to be very, very easy to use. So we broadcast 15 hours a day on zoom with trained hosts. We have our own training programs. If you’re a professional and you want to learn how to help your patients, Dr. Haley, you can take our training.
I could.
yeah. So now there are resources that were not on the planet before. We do have a patent pending for our system. If you’re an employer, if you are, a faith based organization, please get in touch with us. go to processedfoodaddiction.com, and you’ll see a place to leave your email. We are looking for work places. We’re looking for faith organizations that want to implement this for their populations. This is very easy to do in a group, in a community, and a place where you already know the people there and you’re already you’re already used to belonging in that group.
I like that you can take this from one person to a big group. And if you consider the audience, could you could you imagine if just a percentage of the people in the audience took it to all of their individual? Yes. Wow, what a change could be made in the world. From this, I will do my best to make it as easy for the listener to click through. Find the quiz. Your website. I’m going to put a link to your YouTube channel too because oh thank you.
Yeah, we’ve got many videos out there.
And so that you can find out about the arc too. So, Joan, thank you so much. I absolutely love and appreciate you.
Thank you. ditto
You’re a Beautiful Person and doing a great work.
I hope you enjoyed that episode today on the Dr. Haley Show. Make sure to hit subscribe on whichever platform you are listening to this. If this episode made you think of someone, go ahead, take a screenshot and share this exact episode with them. You can catch the show notes for this episode on ww.drhaley.com If you want to geek out with Dr. Michael Haley on other radical health topics be sure to check out his YouTube channel where he posts exclusive video content. All the details are at www.drhaley.com, and we can’t wait to hang out with you on the next episode.
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